Increase number of ICP demo requests
Shuttlerock’s goal was to generate as many ICP leads as possible and sell to mid-market companies and their creative teams in order to grow their newly launched subscription service.
Shuttlerock is a Creative as a Service (CaaS) company that transforms still photos into moving and attention-grabbing creatives for digital advertisers. At the time that Shuttlerock hired Zammo, they were transitioning from their project-based model to a subscription model.
Shuttlerock’s goal was to generate as many ICP leads as possible and sell to mid-market companies and their creative teams in order to grow their newly launched subscription service.
30% of Shuttlerock’s new subscription revenue was generated by Zammo’s Facebook ad campaigns. This was accomplished with a very profitable Return on Ad Spend.
Work with us"I just liked your approach around being more scientific to what you do when it comes to the media side. Utilizing lots of different creatives, testing, learning, adapting. Lots of different audiences and messages around the ad itself. That's been working really well for us as we've seen through the results."
Cameron Burns, SVP Marketing & Partnerships at Shuttlerock