Digital Ocean is a developer’s cloud computing software. They provide millions of developers cloud services that help deploy and scale applications that run simultaneously on multiple servers. Customers can easily build, test, manage and scale applications of anysize and do it all much faster.
Digital Ocean’s objective was to expand their market share and obtain as many new signups for their free plan as possible. With software developers starting on their free plan, they would become familiar with the product and eventually upgrade to the paying plan later on for their larger projects.
Zammo Digital succeeded in lowering the cost to acquire a new user by 15% and increased the volume of new customer signups via Facebook ads by 330%. The company was also able to take the findings from all our tests and successfully apply them to other channels such as Adwords and Twitter.
Work with usAaron is one of the most data and results oriented marketers that I’ve had the pleasure of working with. His deep understanding of Facebook campaign optimization, A/B testing, goal measurement, & other fundamental concepts has enabled us to make Facebook Ads a central component of our lead generation strategy.
David Dorman, Director of Growth at DigitalOcean
Zammo Digital is a boutique PPC and Facebook Ads agency specializing in scaling customer acquisition for leading B2B and SaaS companies.
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