Aaron Zakowski

Aaron is the CEO and founder of Zammo Digital. He has managed over $5 million in Facebook ads and generated more than 1 million leads and new user signups for his clients including Invision, DigitalOcean, Ebay, Treehouse, Webydo and more. Follow him on LinkedIn, Instagram and Facebook.

How To Add Interactive Polls To Your Instagram Story Ads (with examples)

How To Add Interactive Polls To Your Instagram Story Ads (with examples) How To Add Interactive Polls To Your Instagram Story Ads

If you’ve been monitoring the digital marketing landscape, there’s a good chance you know all about Instagram story ads. And with good reason! Using Instagram ads, L’Oréal Paris was able to increase its purchase intent by 20%, as well as increase brand awareness by 13%. But what you may not know is that Instagram recently […]

How the World’s Fastest Growing SaaS Companies Scale Facebook Ads

How the World’s Fastest Growing SaaS Companies Scale Facebook Ads How the World’s Fastest Growing SaaS Companies Scale Facebook Ads

You’ve already gained some traction with Facebook ads and proven that they can drive profitable customer acquisition for your SaaS. But how far can you profitably scale your ads? Today we’re going to discuss how the big SaaS players are scaling serious volume of leads from Facebook. These are the strategies that we use to scale […]

25+ SaaS Facebook Ad Examples To Swipe For Your Campaigns in 2019

25+ SaaS Facebook Ad Examples To Swipe For Your Campaigns in 2019 SaaS Facebook Ads Examples 2019

Today we explore more than 25 Captivating SaaS Facebook & Instagram Ads, that immediately grabbed our attention and got us excited. If your Ad isn’t attention worthy within 3 seconds of viewing it, the human brain automatically tunes out and moves onto something else, so be careful! 1) Zendesk Communication can be considered the top pain […]

Do Facebook Ads Work for B2B SaaS Companies?

Do Facebook Ads Work for B2B SaaS Companies? Do Facebook Ads Work for B2B SaaS?

The short answer is YES! I speak with lots of people who worry if Facebook ads can really work for B2B SaaS companies. The conversation usually starts something like this… “Sure, I understand that Facebook drives sales for B2C or retail products. But Facebook doesn’t have enough data about people’s professional lives to be effective […]

How to Spy On Any Page’s Facebook Ads

How to Spy On Any Page’s Facebook Ads How to Spy on any page's Facebook Ads

So you want to see what ads your competitors are running on Facebook? No Problem! Here’s the simple 2-step process to see any Facebook page’s current ads. Let’s use SaaS company Pendo as our example today 1) Visit Their Facebook Page First we’ll visit Pendo’s page here https://www.facebook.com/Pendoio/ 2) Click Info and Ads Down the left sidebar […]

4 Essential Facebook Campaigns For Your B2B SaaS Company

4 Essential Facebook Campaigns For Your B2B SaaS Company 4 Essential Facebook Campaigns For Your B2B SaaS Company

Will Facebook ads work for your SaaS company? They probably will if you have a focused plan for setting up your ads. Here at Zammo Digital, we run successful Facebook ad campaigns for a lot of SaaS companies. But we’ve noticed that most of the successful strategies have a few things in common. Today I […]

3 Simple Automated Rules to Quickly Scale Your Facebook Ads

3 Simple Automated Rules to Quickly Scale Your Facebook Ads 3 Simple Automated Rules to Quickly Scale Your Facebook Ads

What marketer doesn’t like making life easier? Especially when it results in greater ROI? Facebook’s automated rules are one of those tools that a lot of advertisers overlook. But what most people don’t know is that by using just three simple rules, you can simplify your ad management, scale winning ads more quickly and consistently, […]

B2B SaaS Facebook Ads Industry Report – August 2018

B2B SaaS Facebook Ads Industry Report – August 2018

Continually finding creative inspiration for your Facebook Ads is always a challenge. Especially when you work for a B2B SaaS company. That’s why we recently set aside some time from our agency work to research some of the biggest B2B SaaS on Facebook and see what kinds of ads they are running. Companies like Intercom, […]

DigitalOcean: A Lesson in Scaling Facebook Ads for B2B SaaS

DigitalOcean: A Lesson in Scaling Facebook Ads for B2B SaaS DigitalOcean Facebook Ads Case Study

Do Facebook ads work for B2B SaaS companies? Heck ya they do!!! And we’ve got the results to prove it. Just ask our very happy clients at DigitalOcean (and InVision, and many others clients). We started managing Facebook ads for DigitalOcean a few months ago and the results have been… well… keep reading… TLDR; Zammo […]